Browsing Posts of Author

Design Coding Rap by Nerdcore

April 7th, 2009 // 3:07 pm @ Aidah Omar

This a pretty cool video rap. Insane rhyming. And unlike traditional gangsta rap like 50 cent, this actually feels meaningful. Some lines from the rap: you use CSS, you page will load quicker your client satisfied like they eating on a Snicker they stuck on your page like you made it with a sticker and [...]

Category : Design

Be A Customer-Creating and Customer-Satisfying Organism

April 1st, 2009 // 10:41 pm @ Aidah Omar

Be A Customer-Creating and Customer-Satisfying Organism

Jeff Bezos, the CEO of Amazon.com once voiced this sentiment:

“We want to be the world’s most consumer-centric company… We focus incessantly on trying to get the customer experience right… See we’re not a book company. We’re not a music company. We’re not a video company. We’re not an auctions company. We’re a customer company.”

That was back in 1999 during an interview with BusinessWeek. Amazon is now an undisputed leader in online shopping and the reviews on their website make Amazon the world’s most trusted source.

Category : Strategy

Giving Money Away Strategy

March 9th, 2009 // 10:44 am @ Aidah Omar

credit: Matt McGee Giving out discount coupons are so passe. Now to promote spending and prop up the economy, giving out cash is another strategy to increase your customer base and push them to spend more. We see this from the Taiwan government giving out shopping vouchers that are equal to cash to its citizens [...]

Category : Strategy

What Does The Internet Say About Your Company?

February 19th, 2009 // 11:57 am @ Aidah Omar

What Does The Internet Say About Your Company?

photo credit: karla kaulfuss This post was prompted when I read an article on ChrisBrogan.com about customer experiences. Now this story is based in the US but I think the relevancy is very important back to customer service in Singapore. Beth Ziesenis from Life on Avenue Z was unhappy about her experience with her SanDisk [...]

Category : Internet Marketing

Our Site is On Top of Google: Why Should We Pay For PPC?

February 15th, 2009 // 9:27 am @ Aidah Omar

photo credit: myhsu Many companies say they are already on top of Google rankings. This is true – but only for their company names. If someone were to type in their company name, they will be the first on the search results. But if searchers were looking for their products or services, they won’t be [...]

Category : Pay Per Click Marketing

Car Advertisements in Recession Times

February 12th, 2009 // 11:22 am @ Aidah Omar

Last Saturday, I was flipping through The Straits Times Classified section. I prefer scanning the classifieds on Saturday due to the larger volume and variety of ads present. But I was overwhelmed by the amount of car advertisements. Was it an overkill? There was about 16 pages of advertisements, all eye-catching in their own way. [...]

Category : Marketing

Latest Posts

Doubled my sales in just 3 months

"Aidah and Cyrus has helped increased my sales from $70K per month to more than $150K per month!"

Phyo Construction Pte Ltd