Getting A Great Employee Is Hard
credit: Engin Erdogan
Though this blog focuses on generating leads for your business, but I will be sharing on what bosses want in employees. Getting a good employee is hard to come by, getting a great one is like you found a diamond out of nowhere. Why do I say that?
Recently I was having lunch with one of my female friends who owned a printing company that her employee had worked there for almost 3 years now but still do not know some of the basic terms in printing. My friend had to teach her employee over and over again. She shared that it was very tiring and frustrating to do these unnecessary teaching again and again.
I can understand her feeling, where I too saw this situation in one of the companies where I worked before. The worst thing that happened was when this colleague of mine shared our database to a business partner for FREE! That was a very serious mistake, and thank God he was not sacked.
What makes a good employee, or should I rephrase it – what is it that a employer is looking for in a employee? Below are some of the points:
Click here to continue reading
Giving Money Away Strategy
credit: Matt McGee
Giving out discount coupons are so passe. Now to promote spending and prop up the economy, giving out cash is another strategy to increase your customer base and push them to spend more. We see this from the Taiwan government giving out shopping vouchers that are equal to cash to its citizens to promote consumer spending. Economists believes that Asia should spend to push the economy out of the gloom.
I’m all for spending and stimulating the economy. And when I drop by the shopping centres in Singapore, the empty walkways / footpaths plus really great discounts make shopping such a great experience. But the truth is – now the fight is for consumers to open their wallets when in reality – most are keeping it very close to their pockets. Job losses, lack of jobs available – these are worrying times that do not encourage spending.
That was until I came across the Equatorial Hotel advertisement.
I love this great marketing strategy by a Malaysian hotel. It is really a fantastic idea - I’m thinking of packing my bags to go over this weekend.
Click here to continue reading